Archive - AI-Ready CMO

You Hate How AI Sounds. Your Audience Doesn't.

A New York Times blind test shows readers prefer AI-generated writing 54% of the time. What does that mean for marketers who obsess over "authentic…

23 hrs ago • Torsten Sandor and Peter Benei

The Cat And The Microwave

Non-developer marketers are quietly building their own apps. You don't need to know how the microwave works — just don't put the cat in it.

Mar 10 • Torsten Sandor and Peter Benei

Hyper-personalization Is Here

AI unlocks hyper-personalization in marketing and sales on unprecedented levels. Be like Manchester United.

Mar 9 • Torsten Sandor and Peter Benei

February's invoice arrived

AI in marketing - 2026 February report

Mar 7 • Peter Benei and Torsten Sandor

The AI Commerce Gap: Why China Is Lapping the West

OpenAI scales ads up and checkout back while Alibaba's Qwen processed 200M orders over Lunar New Year. The West's AI commerce gap is widening fast.

Mar 6 • Torsten Sandor and Peter Benei

The 77% Revenue Gap (And Why You Should Only Half-Believe It)

Gong's new report shows AI-driven reps generate 77% more revenue. The real story isn't the number — it's the trust shift that made it possible.

Mar 5 • Torsten Sandor and Peter Benei

AI Adoption: Leaders Are Ready. Organizations Are Not.

McKinsey's State of Organizations 2026 reveals leaders' AI mindset is shifting fast. The bottleneck? Organizations that can't keep up with their own…

Mar 4 • Torsten Sandor and Peter Benei

AI Picks Favorites. Here's How to Be One.

Researchers gamed AI product rankings 80% of the time by changing how products are described. Here's what that means for your content strategy.

Mar 3 • Torsten Sandor and Peter Benei

Nano Banana 2 Is Boring And That's the Whole Point

Google's Nano Banana 2 is faster, cheaper, and production-ready. The real question: does your team have the systems to use it at scale?

Mar 2 • Torsten Sandor and Peter Benei

February 2026

The morning after the fire

The great restructuring and the ground zero of marketing

Feb 28 • Peter Benei

AI-Ready CMO Live with Kara Redman

AI and Brand Strategy: When Human Judgment Is the Product

Feb 27 • Peter Benei and Kara Redman

47:50

AI Won't Save Marketing Until Marketing Fixes Its Data

New Supermetrics survey of 435 marketers finds only 6% have fully implemented AI. The bottleneck isn't technology — it's fragmented, unowned data.

Feb 26 • Torsten Sandor and Peter Benei

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