AI-Ready CMO | Peter Benei | Substack

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Weekend Edition

What April Actually Removed

The April AI in Marketing Report is OUT — and the middle of marketing just disappeared

May 2 • Peter Benei and Torsten Sandor

The 6 Questions of AI Marketing Adoption

The right questions drive the right decisions.

Apr 25 • Peter Benei and Torsten Sandor

The only way to do AI adoption

Apr 18 • Peter Benei and Torsten Sandor

What March Actually Cost You

March AI in Marketing Report is OUT - Content, org design, and the end of the learning excuse

Apr 4 • Peter Benei and Torsten Sandor

Daily Intelligence

The Weird New Job That Explains AI Marketing

Stripe’s bizarre new AI marketing role reveals where the industry is heading: fewer executors, more workflow architects.

May 7 • Torsten Sandor and Peter Benei

You Can FINALLY Run ChatGPT Ads

OpenAI's self-serve Ads Manager just opened to U.S. advertisers. CPC bidding, conversion pixel, no more $50K floor. Here's what to actually do with it.

May 6 • Torsten Sandor and Peter Benei

Sometimes, the Human Is the Brand

Starbucks just walked back its automation push. The lesson for marketers: automate execution, never your brand's actual product.

May 4 • Torsten Sandor and Peter Benei

Service-as-a-Software

The one thing you need to know in AI today | AI-Ready CMO

May 1 • Torsten Sandor and Peter Benei

Why Snap Launched Their AI Ad Format With a Credit Bureau

Snap's new AI Sponsored Snaps put branded chatbots into your DMs. Why launching with Experian, not Nike, is the real story for marketers.

Apr 30 • Torsten Sandor and Peter Benei

The future of software is what Adobe is doing

The one thing you need to know in AI today | AI-Ready CMO

Apr 29 • Torsten Sandor and Peter Benei

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AI-Ready CMO

AI marketing intelligence for CMOs and senior marketers. Career insurance in the AI era.

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Podcast

48:49

AI-Ready CMO Live with Katie Blouin

Watch now | Why a bootstrapped founder with no marketing team is out-building VC-backed competitors with custom agents

May 8 • Peter Benei and Katie Blouin

49:51

AI-Ready CMO Live with Amman Badlani

Why the next agency edge is orchestration, not execution

May 5 • Peter Benei and Amman Badlani

1:05:06

AI-Ready CMO Live with Jarrod Frankel

Where the Human-AI Line Actually Is

Apr 17 • Peter Benei and AI Enabled Marketer

46:07

AI-Ready CMO Live with Andrea Chiarelli

Watch now | Why Consulting Isn't Dead — and What AI Actually Can't Do

Apr 10 • Peter Benei and Andrea Chiarelli

56:22

AI-Ready CMO Live with Patrice Poltzer

Why your story is the only thing AI can't steal from you

Apr 3 • Peter Benei and Patrice Poltzer

53:20

AI-Ready CMO Live with Anna Levitt

Watch now | Why AI Adoption Stalls — and What Leaders Keep Getting Wrong

Mar 26 • Peter Benei and Anna | bbco

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AI marketing intelligence for CMOs and senior marketers. Career insurance in the AI era.

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