Master the 3C Framework (Contract, Companion, Case) - a leadership approach to moving AI adoption from individual shadow usage to coordinated team implementation that compounds results across your entire marketing organization.

We tackle the people challenge of AI adoption that nobody discusses: eight out of ten employees use AI quietly on their own, creating data risks, reinventing wheels, and missing the compounding benefits of shared learning and team-wide workflows.

What’s included:

• The full workshop replay
• The full transcript

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Full Workshop Transcript — Want the complete walkthrough?

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Have questions?

We are happy to help with any of your questions or get you unstuck from your AI marketing challenge.

We offer 1:1 advisory for marketers & leaders.

Advisory Call: Get Unstuck on Your AI Challenge

$99

60-minute video call with practicing CMOs who've implemented AI in real marketing teams. Includes recording, transcript, and strategic follow-up document.

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Other workshops

We offer multiple workshops on various AI marketing challenges. Check out the full suite of our workshops below.

Workshop: Finding ROI in AI Workflows

$9

Prove AI value fast with the 3A Framework (Audit, Analyze, Act). Learn to identify operational debt and measure time saved.

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Workshop: Advanced Prompting for Marketers

$9

Cut your AI iterations from a dozen rounds to one or two using the PTCF framework (Persona, Task, Context, Format).

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Workshop: AI Market Research

$9

Master the Discovery-Investigation-Groundwork framework to compress weeks of market research into 15-minute sessions.

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